Entrepreneurship Certificate (Online at your own pace)

Transform your new or small business into a success while minimizing your risks. Begin by exploring the latest methods for planning your business and generating ideas. Use a checklist to help you set up your business. Then, learn to create a business plan by assessing feasibility and preparing management and financial plans. Follow a step-by-step approach to attract and retain customers, with a focus on customer-driven marketing decisions and brand building. Identify the abilities that successful entrepreneurs possess and how to acquire them, set goals to establish your business, develop an outline for your plan, and learn techniques for managing and marketing your new business.

Courses:

Entrepreneur Boot Camp
The Business Plan
Entrepreneurial Marketing

Courses are online and asynchronous, meaning students may login to the classroom anytime during the course session, day or night, 24/7. For more information, go to our Online Professional Development Certificates & Courses FAQ

Class details:

Entrepreneur Boot Camp
Unit 1: What is an Entrepreneur? Checklist For Going Into Business Are You A Potential Entrepreneur? Success, Self-Esteem and Goals Brainstorming Business Ideas		Unit 2: As You Start Your Business Selecting A Legal Structure Licensing And Registrations Planning Your Business
Unit 3: Using Technology The Essential Eleven Computer Skills Marketing Strategies Internet Opportunities		Unit 4: Managing Your Business Financial Statements Record Keeping And Taxes Grants And Government Programs

The Business Plan
Unit 1: Getting Started—Refine your concept and begin your plan Prepare your concept statement—What, Who, Why, When, and How. Identify product/service features and benefits. Identify limitation, liabilities, and regulations. Write your Business Description and evaluate it against a Business Description checklist.		Unit 2: Prepare the Marketing Plan Conduct an industry and competitive analysis. Perform a market analysis and identify target markets and a market penetration strategy. Identify your pricing strategy. Write your Marketing Plan and evaluate it against a Marketing Plan checklist.
Unit 3: Prepare the Management and Financial Plans Identify key people and positions, duties and responsibilities. Determine funding needs and sources. Create sales and expense estimates. Write your Management and Financial Plans and evaluate them against checklists.		Unit 4: Complete the Business Plan and Assess Business Feasibility Polish the plan and add final elements—Cover Page, Executive Summary, Table of Contents. Evaluate business plan against checklist and identify items in need of additional work. Assess business against feasibility checklist. Identify next steps.

Entrepreneurial Marketing
Unit 1: The Customer as the Driver Marketing Decisions Framework Positioning Your Product or Service Marketing Strategies and Goals		Unit 2: Communicating Value to Customers Key Selling Messages Creating Emotional Connections Personal Selling Networking: Your 30-Second Introduction
Unit 3: Creating a Strong Brand Managing the Marketing Mix Marketing on a Shoestring Budget Your Marketing Calendar Implementing Your Plan		Unit 4: Building Customer Relationships Tools to Meet Your Strategic Goals Online Opportunities and Social Media Checklist Generating Buzz: Word-of-Mouth Marketing Measuring Effectiveness

Conrad Brian Law

Conrad Brian Law, COI is an award winning speaker, author, motivational coach and entrepreneur. He is the CEO of Knowledge Learning Solutions LLC, a management consulting firm. He has presented nationally on such topics as entrepreneurship, technology, career advancement, diversity and finances. His Entrepreneur Boot Camp is an expansion of his successful face-to-face class. Conrad is MOODLE Teacher Certified (MTC), A+ certified, and a Certified Online Instructor (COI). He is also an MBA candidate at the University of Maryland, University College.

Sections

OE-21140b-ugc-S26

Starts Mon, Apr 6th 2026 12:01 AM - 11:59 PM

Online

Price: $495.00 Min Age 18 yr.

Enroll Now